A Long Googbye? 🍏🔎

👀 TLDR

In this week’s What’s Appening, we cover Apple’s movements ahead of next month’s crucial WWDC. One big move that may happen soon is a refurb of Safari, incorporating AI search tools. What will that mean for Apple’s $20B deal with Google? We also have news on the big drug deal between OpenAI and the FDA, how Nintendo has angered gamers, AI bringing a victim ‘back to life’ to face their killer, and all the latest from the team at 3Advance.

🎬 Our Top Take

📱📵 Apple – Bloomberg Reports Big Changes to Safari Ahead of WWDC 2025

It's just a few weeks to WWDC 2025, and many reports suggest that Apple’s annual showcase of its new tech, software, and general direction of travel will be much more subdued this year. There’s good reason for that: WWDC 2023 had Vision Pro as the headliner, and it’s been viewed as a flop (for now); last year, we got Apple Intelligence, and we know now that it really wasn’t ready. The consensus is that Apple will concentrate on improving, tweaking, and fixing existing products rather than promise the Earth with shiny new stuff. One such improvement could come with the Safari web browser, which Bloomberg reports Apple is considering integrating with an AI search engine, potentially leaving behind the era of Google Search on Safari and a multi-billion-dollar deal. Apple claims that Google searches on Safari have declined for the first time ever, and it has pointed to growth in AI search engines like Perplexity. We’ll have to wait and see what comes of this, although Bloomberg is usually on the money when it comes to Apple leaks. #GoogleBreak Read more here.

📲 App of the Week: Bono

Approximately 70-75% of American households donate to charity, with the total annual figure reaching around $500 billion. Yet, many of us are unaware of where the money goes or whether it makes a difference. That’s where Bono comes in. You can think of it as a mix between a charity listings platform and a tracker app that shows how your personal donations are spent. It only lists reputable charities, provides you with all the necessary tax documents, and adds an element of gamification with ‘streaks’ and challenges. Simply pick the type of causes you wish to donate to, and Bono does the rest. Check it for iOS here and Android here.

🧐 Stat of the Week: 300%

📈📉 Meta – Ray-Ban AI Glasses Sales Surge 300% Says Zuck

It seems that Meta’s partnership with Ray-Ban is really bearing fruit, with sales up 300% according to the latest filings. The tech and AI features are constantly being upgraded, but we’d also argue that there are three other reasons why sales continue to rise: First, they are comfortable enough to wear all day. Second, they look great, just like regular Ray-Ban shades. Finally, they don’t cost a fortune, retailing at just under $300. There’s a lesson in there for Apple Vision Pro somewhere. #AIShades Read more here.

🗞️ Other Stories

📍 Meanwhile at 3Advance

Let’s talk about “vibe coding”, which I’m sure you’ve heard of, if not put it to the test already. It’s all about using AI code generators like Lovable, Bolt, and Replit to build and iterate on web apps without knowing or writing a single line of code. These tools are mind-blowing (at least initially), and if you haven’t tried them out yet, do it right now. You’ll soon be wondering why you need a dev team at all, and suddenly all of us developers are out of business, right? Well, there is some truth here. You can build mini-apps really quickly, and it’s possible to launch a product ready for prime time. Now, while it’s possible, it’s also highly improbable. What it is really, really great for is rapid prototyping - testing assumptions, validating, or, better still, invalidating an idea. For a long time now, it was still relatively (for everything is relative) expensive to build a proof of concept and get user feedback. Positive user feedback doesn’t mean your product will be successful, but it certainly is a signal. Ironically, we believe, invalidating an idea is just as important. As Paul put it on LinkedIn, it’s actually a good thing when “vibe coding” kills an idea early. That kind of clarity saves time, money, and a whole lot of headache. The goal isn’t to build fast - it’s to learn fast. The strongest ideas will survive this first test. And when they do, that’s when the real work begins, and this is where 3Advance adds true value.

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